Partnership with provider networks
We are partnering with Providence Health, Legacy Health and Kaiser Permanente to equip primary care providers and surgeons in their networks to raise the subject of colorectal cancer screening with their patients.
We are asking providers to go beyond just talking about colorectal cancer screening to strongly encouraging their unscreened patients ages 50 to 75 to be screened (45 for African Americans). We are also asking providers to empower patients who’ve already been screened to talk about their experience and encourage people they know to get screened too.
This partnership allows the campaign to reach vast networks of providers and also leverage the trust patients have in their doctors to encourage already screened Oregonians to share their story. We are doing this by distributing information through the provider networks’ existing communication vehicles, hosting lunch and learns with providers and co-branding media ads.
Are you a provider? Read about the best practices related to screening, suggested messages when talking to patients, more details about recommended screening options, and a poster and flyer you can download to post in your waiting and exam rooms.
I was checked for colon cancer at the age of 39, after fatigue, blood in stool and after a massive loss of weight. I never thought of colon cancer because there is no family history of it in my family. January 28th 2011 changed my life and my wife’s as well as our families for ever. I was diagnosed with stage 3 colon cancer. After chemo, radiation and surgery to give me a permanent colostomy. I am 2 years cancer free. I truly believe we all need screening for this type of cancer and other type’s sooner. I am back to working full time and enjoying life with my wife, family and friends to the fullest. I suggest, do not ever use the phrase (that can not happen to me). Go get screened. – Earl Buck III